Another Greeting Card Selling Tip

Like I said here is another tip to help you start selling greeting cards faster.

Open House

If you are just starting your greeting card business, but do not have a business location to open, use your house. Spend time researching your target market and then make a list of those you would like to invite to your open house.

An open house can be formal or informal; however, you will want to make sure you invite not just family and friends, but those who fall in your target market (e.g., local small business owners, financial services business owners versus software services business owners, etc.).

If it is a formal event, you may want to invite someone from the press. Your target market group and the press will be looking for:

1. A presenter or more than one presenter,
   
   
2. A press kit with materials about your business and about the products and services you provide,
   
   
3. A portfolio of your work or displays that they can peruse, and Refreshments.

When sending the invitations, be sure to include with the invitations a map to your house, a schedule of events, and a short article or public relations piece that describes the purpose of your business and of the event. The invitations should note who the speakers are, the business owner, special guests, the date and time of the event, and address. It should also note what refreshments will be served.

Tomorrow I will give you the other greeting card selling tip.

Till then.